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Solutions

One platform. Every department.

Tag every vehicle and key once. That live location then runs lot management, the service lane, the recon line, and a new F&I product — indoors, outdoors, and on every floor of the garage.

2,000+ Vehicles tracked across multiple lots. Bill Brown Ford
25 min → seconds Time to locate a vehicle. Longo Toyota
64% Express customers out within 60 minutes. Corwin Toyota
$308K/mo Added F&I revenue. Brandon Honda
In use at Bill Brown Ford Longo Toyota Corwin Toyota Morgan Automotive Penske Automotive Lithia Automotive + 250 dealerships
How it works

Every department waits on the same question: where is the car?

MDD answers it continuously, for every vehicle and every key. Because the system knows where a car physically is, the workflows that depend on it stop needing anyone to update them.

Bluetooth, not GPS

GPS goes blind indoors — service bays, detail shops, parking garages — which is exactly where dealership cars sit. Bluetooth works everywhere on the property, down to which floor of a garage a vehicle is parked on.

Tagged once, at stock-in

Scan the QR code, assign the VIN, done in about ten seconds. Stock numbers and VINs auto-populate from your DMS — Reynolds and Reynolds, CDK, and other major platforms.

LocateIQ advances the work

Service and recon steps move forward as the vehicle moves. No status updates to remember, no dashboard that is only as accurate as the last person who logged something.

The platform

Six solutions. One system underneath.

Every one of them runs on the same real-time location. Start with the department that hurts most and add the rest when you are ready.

MDD Key Tracking — real-time key location across the dealership

Key Tracking

Grab the right key the first time. No digging through the key box while a customer waits. Brandon Honda reports zero lost keys since implementing MDD.

Key Tracking
MDD Vehicle Tracking — real-time vehicle location across the dealership, indoors and out

Vehicle Tracking

The live location of any vehicle, indoors or out — down to which level of the garage. Longo Toyota went from 25 minutes of walking the lot to seconds.

Vehicle Tracking
MDD Lot Management — floor-plan audits and aged inventory across every lot

Lot Management

Floor-plan audits in minutes instead of a morning walking the lot, and stale units that flag themselves before they cost a sale.

Lot Management
MDD Service Workflow — location-driven service lane workflow from write-up to complete

Service Workflow

Each job advances on its own as the car moves. Corwin Toyota cut express waits from 2.5 hours to 64% of customers out inside an hour.

Service Workflow
MDD Recon Workflow — automated reconditioning pipeline from appraisal to frontline

Recon Workflow

Shorter time to frontline, with dwell-time data nobody has to key in. Longo Toyota saves three days per car in reconditioning.

Recon Workflow
VehicleVault — dealer-branded F&I key tracking product sold through to the customer

F&I Sell Through

VehicleVault: backend gross on every deal and your name on the customer's phone. Brandon Honda adds $308K a month, with zero chargebacks.

VehicleVault
"MDD delivers on its promises. Locating a vehicle went from 25 minutes to seconds. Every dealer needs these results."
Mark Seipel — Fixed Operations Director, Longo Toyota

Questions dealers ask about MDD.

What is Mobile Dealer Data?
Mobile Dealer Data (MDD) is a real-time location system (RTLS) built specifically for car dealerships. Every vehicle and key gets a Bluetooth tracking tag, so the whole team sees live location from a phone or desktop. That same location then drives lot management, service workflow, recon workflow, and an F&I product called VehicleVault.
Does MDD use GPS?
No. MDD uses Bluetooth, not GPS. GPS goes blind indoors — in service bays, detail shops, and parking garages — which is exactly where dealership vehicles sit. Bluetooth gives accurate location everywhere on the property, including which floor of a parking garage a car is on.
What solutions does MDD offer?
Six, all on one platform: key tracking, vehicle tracking, lot management, Service Workflow, Recon Workflow, and VehicleVault for F&I. Dealers typically start with one department and add the others.
What is LocateIQ?
LocateIQ is the workflow automation layer powered by real vehicle location. Because MDD knows where a car physically is, service and recon steps advance automatically as the vehicle moves — no manual status updates, so the dashboard is accurate without depending on staff discipline.
Which departments use MDD?
Sales, service, and used-car operations. Sales and inventory teams use it to find cars and keys and to run floor-plan audits; service uses it for cycle time and bay turns; used-car managers use it to shorten days to frontline. F&I sells VehicleVault to customers.
Does MDD integrate with our DMS?
Yes. MDD integrates with Reynolds and Reynolds, CDK, and other major DMS platforms. Stock numbers and VINs auto-populate when a vehicle is tagged.
How long does implementation take?
Most dealerships are fully operational within a day. Each tag takes about ten seconds to attach at stock-in, and MDD handles configuration and training.
What does MDD cost?
Pricing is customized to dealership size and lot configuration, starting around $55 per vehicle for lot management with no long-term contracts. Schedule a 15-minute demo for a quote built on your actual operation.

See it on your lot in 15 minutes.

We'll show you exactly how MDD works on a live dealership lot, in whichever department is costing you the most. No commitment. No pressure.