Skip to content
About Mobile Dealer Data

Built by people who've run the lot.

GPS was borrowed from trucking and never fit a dealership. So we spent a year building the right system — at the hardest dealership on earth — and we're run by operators who lived these problems.

In use at Bill Brown Ford Longo Toyota Corwin Toyota Morgan Automotive Penske Automotive Lithia Automotive + 250 dealerships
Why we exist

A dealership isn't a fleet.

For years, dealers who wanted to find a vehicle had one option: GPS — a tool borrowed from long-haul trucking. It goes blind indoors, can't tell which floor of a garage a car is on, doesn't live on your team's phones, and never tracked the one thing that stops a sale cold: the key.

Dealers didn't need a better trucking tool. They needed something built from the ground up for how a dealership actually works — cars and keys, indoors and out, down to the stall.

A dealership showroom, service drive and parking structure with every vehicle pinpointed by MDD
One year, one impossible lot

We built it at the largest dealership in the world.

Our founder spent all of 2015 building MDD inside Longo Toyota — roughly 50 acres, a six-story parking structure, and 90+ service bays. If a real-time location system could survive that, it could work anywhere. More than ten years later, Longo is still a customer — and the same platform now tracks heavy equipment through Case New Holland manufacturing plants.

Proven at impossible scale

50 acres, a six-story garage, 90+ bays — and still running there every day, a decade on.

~15 min saved per RO

Trusted by the biggest names

The world's largest Toyota dealer, the world's largest Ford dealer, and enterprise groups like Penske.

2,000+ vehicles · Bill Brown Ford

Validated beyond automotive

The same engine tracks tractors and combines through CNH plants — engineered to know, not guess.

+1 hr/bay/day · CNH
Who runs MDD

Run by automotive industry experts.

We're not a software company that wandered into automotive. We're operators who lived these problems on the lot, in the shop, and in the F&I office.

Our Founder

Spent 13 years in automotive retail before building MDD. He knew the lost-key chaos and the Saturday scramble firsthand — and built the fix.

13 years in retail

Head of Operations

Ran reconditioning departments and led recon performance reviews for over 8 years. Recon discipline is in our DNA.

8+ years in recon

Sales Leadership

Sold the other recon solutions for years. They know every competitor inside out — and can walk you through exactly what you get with MDD, and what you don't get elsewhere.

Knows every competitor

Talk to operators who've been in your shoes.

No commitment, no pressure — just a 15-minute look at how MDD works on a live dealership lot.