Privacy Policy for Mobile Dealer Data LLC and MDD Locate RTLS


At Mobile Dealer Data LLC (“MDD”), safeguarding the privacy and security of our users’ information is paramount. Our commitment extends beyond merely complying with laws; it’s about fostering trust and ensuring our users feel confident in how we handle their sensitive data. This Privacy Policy delineates our practices regarding the collection, use, and sharing of information in relation to MDD Locate RTLS.

Information We Collect

Personal Information: We collect information that personally identifies you, such as your name, email address, and phone number. This occurs when you register for an account, interact with our customer support, or participate in surveys and promotions.

Location Information: Given the nature of MDD Locate RTLS, which facilitates the tracking of vehicles and assets for businesses, we collect precise location data. This information is pivotal for the functionality of our services, enabling businesses to optimize operations and enhance asset security.

Usage Information: We gather data on how you and your devices interact with MDD Locate RTLS. This includes the features you use, the pages you visit, and the frequency and duration of your activities. This data helps us understand user behavior, allowing us to tailor our services and improve user experience.

Device Information: Information about the devices used to access MDD Locate RTLS is collected, including hardware models, operating system versions, and unique device identifiers. This aids in optimizing our application for diverse device landscapes, ensuring seamless performance across all user touchpoints.

How We Use Information

The collected information is utilized to deliver and enhance our services, communicate updates and offers, personalize the user experience, and fulfill legal obligations. Here’s how:

  • Service Provision and Improvement: We use your information to operate MDD Locate RTLS efficiently, introduce new features, and troubleshoot issues to enhance overall functionality and user satisfaction.
  • Communication: Your contact details enable us to send important service-related notifications, respond to inquiries, and provide support. We also use this information to deliver marketing communications, from which you can opt out at any time.
  • Personalization: We strive to tailor MDD Locate RTLS to your preferences and usage patterns, aiming to create a more engaging and relevant experience.
  • Legal Compliance: We may use your information to comply with applicable legal requirements, respond to lawful requests from authorities, and protect our rights and the safety of others.

How We Share Information

We share information with third parties under specific circumstances:

  • Service Providers: Trusted third parties that perform services on our behalf, such as hosting, maintenance, and analytics, may access your information. These partners are bound by confidentiality agreements and use the data strictly for the purposes we’ve specified.
  • Business Partners: We may share limited data with partners that integrate MDD Locate RTLS into their offerings, enhancing the value and functionality of our services.
  • Legal Obligations: When required by law or to protect the rights and safety of MDD and our users, we may disclose information to law enforcement, regulatory bodies, or other entities.

Your Choices and Rights

You have control over your personal information and how we use it:

  • Account Information: You can review and update your account details through your user profile, ensuring your information remains accurate and current.
  • Marketing Communications: If you prefer not to receive marketing emails from us, you can unsubscribe through the link provided in the emails.
  • Location Services: You can disable location tracking at the device level, which may impact the functionality of MDD Locate RTLS related to asset tracking.

Data Retention and Security

We retain your information as long as necessary for the purposes outlined in this policy or as long as we are legally required. MDD employs robust security measures to protect your data from unauthorized access, alteration, and misuse. However, no system can be entirely secure, and we cannot guarantee the absolute security of your information.

International Data Transfers

Your information may be stored and processed in any country where we have operations or where we engage service providers. By using MDD Locate RTLS, you consent to the transfer of information to countries outside of your country of residence, which may have data protection rules different from those of your country.

Data Subject Rights

We recognize that privacy laws in various jurisdictions grant individuals rights regarding their personal information. Regardless of your location, we provide you with the ability to exercise the following rights:

  • Access and Correction: You have the right to access the personal information we hold about you and to request correction of any inaccurate or incomplete data.
  • Deletion: You can request the deletion of your personal information, subject to certain exceptions prescribed by law, such as where the information is needed for compliance with a legal obligation or in connection with legal claims.
  • Objection and Restriction: You may have the right to object to or request the restriction of processing of your personal information in certain circumstances, such as for direct marketing purposes or when the processing is based on legitimate interests.
  • Portability: Where applicable, you have the right to receive your personal information in a structured, commonly used, and machine-readable format and to have us transfer it to another controller.

To exercise these rights, please contact us at We will respond to your request in accordance with applicable law and within any time frame mandated by law. We may need to verify your identity before processing your request to protect your information and the integrity of our services.

Data Protection Officer

To demonstrate our commitment to data protection, we have appointed a Data Protection Officer (DPO). Our DPO oversees our data protection strategy and compliance with data protection laws. If you have any questions about this Privacy Policy or our data practices, you can reach out to our DPO at the contact details provided above.

Geographic-Specific Regulations and Data Subject Rights

Mobile Dealer Data LLC is committed to respecting and protecting the privacy of all its users across the globe, including specific considerations for those in the United States, Puerto Rico, and Australia. We recognize the importance of complying with regional data protection laws and granting users their rights under these regulations.

Compliance with State Laws on Location Data

At Mobile Dealer Data LLC, we recognize the importance of complying with state-specific privacy laws in the United States, especially those regulating the collection and use of location data. Our commitment to protecting user privacy extends to adhering to the regulations set forth by states with stringent data privacy laws. Below, we outline our approach in alignment with these laws:

California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA)

For users residing in California, MDD Locate RTLS adheres to the CCPA and CPRA, which afford consumers rights regarding their personal information, including location data. We provide California residents the ability to:

  • Know what personal information is collected, used, shared, or sold, including specific details about location data.
  • Opt-out of the sale of their personal information.
  • Request the deletion of their personal information.
  • Non-discrimination for exercising their CCPA rights.

Texas and Illinois Laws on Location Tracking

In Texas and Illinois, laws require explicit consent from individuals before their location data can be collected through mobile devices. MDD Locate RTLS ensures:

  • Clear and conspicuous disclosure about the collection of location data.
  • Obtaining affirmative consent from users before collecting or sharing their location data, ensuring users have full control over their privacy.

Compliance Procedures

MDD employs the following procedures to ensure compliance with state laws regarding location data:

  • User Consent: We obtain explicit consent from our users before collecting location data, clearly explaining the purpose of the collection and how the data will be used.
  • Transparency: Our privacy policy and user interface provide clear information about the collection, use, and sharing of location data.
  • Rights Exercise: We offer straightforward mechanisms for users to exercise their rights, including accessing, correcting, and deleting their location data, as well as opting out of its sale where applicable.

Updates to State Laws

Given the rapidly evolving nature of state privacy laws in the U.S., MDD is committed to continuously monitoring legal developments and adjusting our privacy practices as necessary. We pledge to update our Privacy Policy to reflect changes in law and to notify our users of any significant adjustments affecting the treatment of their location data.

Contact Information for Privacy Inquiries

Should you have any questions about our compliance with state laws or wish to exercise your privacy rights related to location data, please contact us at We are dedicated to addressing your inquiries and concerns regarding your privacy and data protection.


For our users in Australia, our practices are designed to comply with the Australian Privacy Principles (APPs) outlined in the Privacy Act 1988 (Cth). Australian users are afforded rights including but not limited to:

  • Right to Access: You have the right to access personal information we hold about you.
  • Right to Correction: If you believe any information we hold about you is inaccurate, incomplete, or outdated, you have the right to request its correction.
  • Complaints: Should you believe your privacy has been breached, you have the right to lodge a complaint. Initially, complaints should be directed to If you are not satisfied with our response, you may escalate your complaint to the Office of the Australian Information Commissioner (OAIC).

Data Classification and Handling

Mobile Dealer Data LLC classifies and handles personal data according to the privacy laws and regulations of the jurisdiction in which it is collected. This ensures that all personal information is treated with the utmost care and security, aligning with local requirements for data protection.

  • Data Retention: We retain personal information for no longer than is necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.
  • Cross-border Data Transfers: When transferring personal data across borders, we take steps to ensure that the data receives an equivalent level of protection as if it remained within the jurisdiction, complying with legal requirements for international data transfers.

Exercising Your Rights

We are dedicated to providing you with easy access to exercise your rights concerning your personal data. Should you wish to access, correct, delete, or inquire about the use of your personal information, or if you need to update your preferences or opt-out of certain uses of your information, please contact us directly at

For specific requests or concerns related to the privacy laws in your jurisdiction, please include your country or region in your communication with us so we can address your inquiry accurately and efficiently.

Contacting Regulators

If you are not satisfied with our response to your privacy concern, you may have the right to make a complaint to your local data protection authority or regulator. We can provide you with the contact information for the regulator in your jurisdiction upon request.

Children’s Privacy

MDD Locate RTLS is not directed to individuals under the age of 16, and we do not knowingly collect personal information from children under 16. If we become aware that a child under 16 has provided us with personal information, we will take steps to delete such information from our files as soon as possible.

Third-Party Websites and Services

Our services may contain links to websites and services provided by third parties. This Privacy Policy does not apply to these third-party websites and services, and we are not responsible for their privacy practices. We encourage you to read the privacy policies of any third-party website or service before providing them with your personal information.

Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will post the updated version on our website, along with its effective date, and we encourage you to review our Privacy Policy periodically. If we make material changes, we will provide you with additional notice (such as adding a statement to our website’s homepage or sending you a notification).

How to Contact Us

If you have any questions or comments about this Privacy Policy or our privacy practices, please contact us at:


Your privacy is of utmost importance to us at Mobile Dealer Data LLC, and we are committed to protecting it through our compliance with this Privacy Policy.

By acknowledging and agreeing to this Privacy Policy, you consent to the processing of your personal information as described herein. If you do not agree with any part of this Privacy Policy, you should not use the MDD Locate RTLS services.